Welcome to the Digital Loft!

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Welcome to the Digital Loft! 〰️

Digitalization.Business. Life.

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On Brand Colors
Gina N. Fico Gina N. Fico

On Brand Colors

I love the branding process! It’s a way for me to have fun and be creative with my business.

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Exploring Links
Gina N. Fico Gina N. Fico

Exploring Links

A few weeks ago I did a blog post on links. Links building is a subtype of off-page SEO that has a lot of benefits.

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The Power of Change
Gina N. Fico Gina N. Fico

The Power of Change

Many of those who have been following my journey know that my business was started in a crisis. It’s both frightening and empowering to think about, and it has caused unique obstacles and achievements.

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New Year, New Ideas!
Gina N. Fico Gina N. Fico

New Year, New Ideas!

Happy New Year’s! It’s crazy to think it’s 2024. A fresh start is always an amazing feeling.

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Happy Holidays!
Gina N. Fico Gina N. Fico

Happy Holidays!

I can’t believe I’m sitting by my tree writing this, but here we are.

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All About robots.txt Files
Gina N. Fico Gina N. Fico

All About robots.txt Files

Have you ever heard of the term robot.txt file? Most websites should have it, but many people might’ve not heard of it.

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Level Up Your Networking!
Gina N. Fico Gina N. Fico

Level Up Your Networking!

The business world is full of connections and rejections. We are always meeting people who can add value to our lives and businesses.

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What Are Links?
Gina N. Fico Gina N. Fico

What Are Links?

What are links? Links are a way to connect pages to each other. They work as a way to direct new visitors to your site.

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Exploring Technical SEO Issues
Gina N. Fico Gina N. Fico

Exploring Technical SEO Issues

Technical SEO can be an intimidating topic. Some entrepreneurs might not feel comfortable with technical concepts while others find it uninteresting.

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How to Organize Your Life and Business?
Gina N. Fico Gina N. Fico

How to Organize Your Life and Business?

I’m often asked how I manage it all. My non-entrepreneur friends are amazed at how I can run a business as a one-woman show, spend quality time with family and friends, and make time for self-care

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The Power of Storytelling
Gina N. Fico Gina N. Fico

The Power of Storytelling

One of the biggest changes I made during relaunch was related to my packages. I originally had a package called “The Works.” The package involved 3 months on a selection of platforms suited to the client’s needs. After some consideration, I decided to change it up.

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Leveraging Media for Your Business
Gina N. Fico Gina N. Fico

Leveraging Media for Your Business

Media is powerful and can be an excellent tool for your business. However, not enough people talk about how helpful it could be. I think people might either feel too intimidated to pursue it or don’t realize the benefits.

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Tips for Seasonal Marketing
Gina N. Fico Gina N. Fico

Tips for Seasonal Marketing

Happy fall! A new season is always an exciting time. Besides the start of fall, we’re also approaching the final three months of the year. It’s crazy to think, but the holiday season will be here before we know it. As business owners, it’s a good idea to stay attuned to seasonal marketing.

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Update Those Blogs and Galleries!
Gina N. Fico Gina N. Fico

Update Those Blogs and Galleries!

Blogs and galleries are wonderful resources for your business and website! They work as places to give you an opportunity to showcase your work and educate potential clients on what you can do.

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What is the Goal of Your Website?
Gina N. Fico Gina N. Fico

What is the Goal of Your Website?

A website is truly the digital home of your business. Unless you have an outstanding social media presence that attracts thousands of people, your website should be the place you refer potential clients to.

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