SEO for Local Search

As you probably know, there’s many types of SEO and one of them is local. Optimizing your presence for local search is vital for certain businesses. By utilizing these strategies, you can target the right people in the vicinity of your business.

If you are trying to attract local clients, it’s imperative to have a Google business page. Think about what comes up if you search “pizzerias near me” in Google. A search like this will bring up a bunch of pizzerias in your area and all the information people need to find you and hopefully visit. Your business will also show up on Google Maps Be sure to add information like address, phone number, price range, audience, and hours. Link up your website and link up social media. Adding photos and videos is helpful too.

Another good way to increase your local SEO is by getting on directories. Remember, there are so many out there so you don’t have to overwhelm yourself. However, figuring out which ones are important and establishing a solid presence on them can help. It’s key to stay consistent with all this information on the Google business page and all the directories you are on.

Be sure to add geographically specific keywords. This can include words and phrases that rank higher in your area, as well as including your targeted communities on your site.

I hope this helped to gain some insight on Local SEO. If you have a business that serves local clients, utilizing these strategies can be beneficial. It’s about finding the right ways to get noticed in the communities you serve with your business. If this is something you’re struggling with, please reach out to bayrockdigitalmarketing@gmail.com and we can further explore Local SEO.